There was once a formidable line between broadcast and print- one moved and the other didn't. With web (and now tablets) everything can move, or not move... I create content for this growing hybridity.

Originally from Virginia, I currently reside in Brooklyn, NY where I work as a photographer and DP.

williamhereford.com
william@williamhereford.com
@williamhereford

This is what it's like to work with me:
I studied abroad for a year- 6 months in Sicily and 7 months in Rome.  At the time I had no real interest in design or photography and as a cheap solution to a bedframe I used palettes so my mattres wouldn’t get moldy.  I didn’t have much with me since it was basically an extended vacation so the few items I did have were carefully placed around the room.  My current apartment is full of shit I’ve collected and am too afraid to get rid of.  I found this picture today (not of my apt) and realized that my rome apartment is what I’ve always wanted… but what do I do with all this stuff? 

I studied abroad for a year- 6 months in Sicily and 7 months in Rome.  At the time I had no real interest in design or photography and as a cheap solution to a bedframe I used palettes so my mattres wouldn’t get moldy.  I didn’t have much with me since it was basically an extended vacation so the few items I did have were carefully placed around the room.  My current apartment is full of shit I’ve collected and am too afraid to get rid of.  I found this picture today (not of my apt) and realized that my rome apartment is what I’ve always wanted… but what do I do with all this stuff? 

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