There was once a formidable line between broadcast and print- one moved and the other didn't. With web (and now tablets) everything can move, or not move... I create content for this growing hybridity.

Originally from Virginia, I currently reside in Brooklyn, NY where I work as a photographer and DP.

williamhereford.com
william@williamhereford.com
@williamhereford

This is what it's like to work with me:

I’m finally able to post my Cookbook recipe videos to my site and have given them there own fancy section called “recipe” under the “motion” category.  if you haven’t had the chance please take a peak.  It’s been a year since I shot them which is hard to believe and because I predominantly book stills jobs now it feels good to officially post some new moving content to my portfolio.  

I created the original Cooking Dinner video with Ithai 2 years ago and it instantaneously launched me into the world of food and culture.  At the time I think I still fancied myself a portrait/fashion-ey photographer which made the video’s success a bit confusing.  I feel incredibly inspired by the food, lifestyle, and travel industries now and can’t believe it started with accidental success from a video test on how to properly cook duck.  

I’ve got a full-circle-hindsight-nostalgia-kinda-feeling though im sure it will change 30 times over before I’m done.  here’s to a GREAT industry… 

VIDEOS AVAILABLE HERE

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  1. joe-gomez reblogged this from williamhereford and added:
    Don’t miss out...this incredible work. Seriously.
  2. williamhereford posted this